We’re your brand’s partners for growth & fundraising.
What started as a free online resource to discover incredible brands has now turned into an agency and media company providing Advisorship, Growth Consulting, Investing, and more.
Team Behind CPGD
Andrea Popova
CEO & Head of Product

Andrea is a Chief Growth Officer, Advisor, and Investor in CPG brands. She has worked at high growth companies like Jet, Walmart.com, Prose, and Facebook. She attended the University of Chicago and currently manages all operations of the CPGD business.

Peep Andrea's favorites brands
Zoya Virani
Head of Growth

Zoya is from Houston, Texas, and loves all things consumer. She is a graduate of Emory University and has worked in scaled AI startups across industries, including e-commerce. She also writes a Substack on the latest news in tech, brand, and CPG.

Check out what's in Zoya's pantry & fridge
Ali Lee
Head of Partnerships

Ali is a recent grad from Northwestern University. She grew up in Boston, MA, and is obsessed with branding in the beauty + food space. She’s working on her own brand of bug repellent, which is awaiting testing for EPA certification!

Check out Ali's favorite brands
Henry Armistead
Partner

Henry is an investor in the CPG space. He is the Co-Founder of Happy Moose and spends his free time helping founders grow their businesses.

Check out Henry's favorite brands
Ronak Shah
Strategic Advisor

Founder of Agency Ghost 3 Media (25+ clients generating $3M+ in agency revenue). Featured in Inc. as 1 of 22 High Achievers in the CPG industry.

CEO of Obvi which is today's fastest growing collagen brand with
1,000,000+ customers worldwide and sold in over 72+ countries all while profitably generating 8
Figures in top line revenue.